Martina London is an Italian-inspired fashion brand rooted in a refined Mediterranean aesthetic and a deep appreciation for timeless style.

Founded by Barbara Maselli and named after her daughter, Martina began as a multi-concept space bringing together fashion, lifestyle and community in the heart of Notting Hill. Today, the brand returns to its origins focusing exclusively on fashion, with a clear vision and identity.

With a background shaped by experience alongside renowned fashion houses including Gianfranco Ferré, Alexander McQueen and Giorgio Armani, Barbara brings a distinctive design sensibility to each piece.

Each dress is produced in limited quantities, designed to feel individual, effortless and enduring a quiet expression of elegance rather than excess.

Martina is not about trends, but about pieces to be worn, remembered and lived in.