Barbara has spent more than two decades at the heart of luxury fashion. From the ateliers of Milan to the studios of London, she worked alongside some of the most iconic houses in the world, Armani, Gianfranco Ferré and Alexander McQueen, building an eye for quality and for the kind of style that does not date.
Notting Hill has been her home for 28 years. It is where she raised her family, built her community, and founded Martina London, a brand named after her first daughter. What began as a boutique on the high street grew into something unexpected: by 2019, a concept store with a café tucked at the back, a rare place where people came not just to shop but to belong.
But there was one thing the great houses never solved for her. Beautiful clothes, and nowhere to put your hands. A phone, a key, a shell from the walk back from the water, all of it carried in a bag she had to hold. So when she returned to fashion fully, she made the clothes she actually wanted: Italian fabric, made to order in the EU and finished by hand in London, cut to move, and every single piece with pockets deep enough to mean it.
Martina London today is everything Barbara has spent her career perfecting, made for a woman who dresses with intention, who values comfort as much as elegance, and who would rather walk to the sea carrying nothing.